How to attract software engineers who are in high demand?

Dmitri S.
May 10, 2022 •2 min read

When we take a look at the numbers from the last five years, it becomes clear that the demand for software engineers has been on the rise for quite some time now and continues to skyrocket. regardless of geography. Learn what company owners can do to counteract the risks of talent shortage and skills gap in our new article!

Main banner

Business development and digital transformation are impossible without new talent. As we discussed in our previous post, competition for digitally skilled talent is also accelerating globally. The shortage of software developers has operational implications that affect hiring budgets, timelines, and the growth of businesses. If you are looking to hire highly experienced software developers with the desired soft skills, you will know how hard it is to find and persuade quality developers to join your company nowadays.

But what can you do to recruit and become a company that is more likely to attract in-demand software engineers? If you focus on the following areas, you may well improve your hiring chances.

  1. Think about how good your company benefits are and make sure the salary rate you offer is competitive. If you are not paying the market rate, then you may struggle. Companies with a bigger budget and prestige have an edge in attracting applicants. You are likely to succeed at least in the shorter term when you pay a bit higher than the average salary rate - it does not have to be too high, but offering a salary rate that is a bit over average is great. Aside from salary, the most common benefits companies offer their employees include health insurance and paid vacation leaves. Others would give programmers a flexible work schedule or allow them to work remotely. Free lunch, snacks, and coffee are other perks that most companies offer. Having competitive benefits will help you attract top talents, keep your current staff, and develop and solidify beneficial relationships with your employees.
  2. Consider software outsourcing. The shortage of software engineers poses a great challenge for companies, especially small companies seeking to hire applicants with the right skill set. However, partnering with software outsourcing companies can put these businesses in a good position to tap into new talent pools. According to a Harvey Nash/KPMG CIO survey, 41% of organizations have plans to increase their spending on software outsourcing.
  3. Have positive reviews. Talented job seekers bring along high expectations when they look for employment. Make sure your company appears on the top search and has positive feedbacks at glassdoor. Also, the information presented through each page of your career site and job description should show your employee value proposition, which demonstrates the investment you place in your people.
  4. Organize software development processes well. All developers love planned and well-structured work, a stress-free environment, detailed information of what needs to be done, and well-described tasks. It is also a great advantage when there is an order in the organization of the delivery process. Chaotic environments, unrealistic deadlines, unclear responsibilities repel great engineers.
  5. Developers are most likely to apply for the position where the company offers interesting and innovative projects. It is best if the project is very new and revolutionary, but if it is not, then it could still work by focusing on other advantages.
  6. Use the latest tech stack or at least have a plan to migrate to the latest tech stack in some time. It will give the vision of using the new technologies soon.
  7. Keep up with the general tech development trends and provide employees with the most relevant training. Staff should feel they have room for professional growth within their company and the opportunity to build marketable skills.
  8. Establish a good company culture and it will result in a good reputation. Company culture includes the office environment, company missions, goals, expectations, ethics, and values. It attracts and keeps good staff, improves productivity, boosts employee satisfaction, and fosters a positive and healthy environment.

Wrapping Up

The tech environment’s emerging demands are constantly changing, based on that the shortage of software engineers will continue to skyrocket. To counteract these risks, company owners move their software development offshore. A growing number of companies (such as Microsoft, TuneIn, Lebara, Google, Skype, Slack, and others) choose to hire software developers in Ukraine, Russia, Belarus, and other Eastern European countries as it’s now proven they have professional developers placed there.

Levering the benefits of partnering with outsourcing companies will help you be better equipped and lead others to foster a team with the right skillset for your company’s needs. The best way to ensure a smooth extension of your local team is to establish cooperation with a reliable tech or recruitment partner who understands market specifics. Being an IT dev shop and recruitment agency, specializes in filling challenging technical positions of middle, senior, and managerial levels. We have recruitment processes automated and provide candidates not only with relevant qualifications, but also those interested in your company’s industry. We match startups and enterprise companies with engineers without the hassle.